At the heart of health is the story of life – all the highs and lows, ambitions, and possibilities. But facing a health challenge can suddenly pull people away from these stories, knocking them off course.

Our purpose is to bridge this gap, bringing people closer to life and all its meaning, gaining a deeper understanding of Health Care Professionals and patients’ needs, behaviours and lived experiences through what we call ‘radical empathy’.

VML Health creates connected brands that get to the heart, bringing people closer to the lives they want to live.

Get to the heart. Connect for life.

We create connected brands for life.

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Robust capabilities? We’ve got those nailed. But what makes us different is how we partner as a broader team. We connect across the entire brand lifecycle. Across healthcare ecosystems. And across the world. One team, everywhere at once.

We’re dedicated to closing gaps in care and championing health equity. Because where you live shouldn’t determine if you live. And neither should age, ethnicity, or socioeconomics. That’s why we’re so passionate about connecting communities to advance health outcomes for everyone.

How do we do it? We apply data, science and creativity to get to the heart of things, delivering more powerful and personal health experiences. And best of all, we’re patient led because the people we serve drive everything we do.

CAPABILITIES

Expertise? We’ve got you covered. From early commercialisation through Loss of Exclusivity. Our work spans a broad definition of health, creating brands and experiences for clients in pharma, OTC, healthcare providers and nonprofits. As well as patient groups, retailers, medical devices, payment systems & platforms too.

Health Offices Around the World

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We have a global network of dedicated VML Health offices across North America, Sydney, Shanghai, Tokyo, London and Manchester in the UK, Madrid and Barcelona in Spain, Milan, Paris, Frankfurt and Zurich. Our health teams can also be found integrated within the 124 VML offices around the world.

But it’s not that we are one of the largest networks of specialist health teams in the world. What matters to us, is that we are the most connected. As it’s only by being connected to each other, and to our communities, and clients, that we can get to the heart of health.

Health Work

AXA
Has Awards

Group Therapy

A groundbreaking documentary that uses comedy to highlight mind health struggles and the healing power of sharing
Read Case Study
Group Therapy Sharing is Therapeutic
Aritium
Has Awards

PainVisible

Utilizing thermal imaging to objectively measure pain to ensure equitable access
Read Case Study
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Horaios
Has Awards

DiagnostiCookies

A box of cookies that helps identify melanoma and save lives
Read Case Study
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Biogen and FundAME
Has Awards

Invisibles

The lives behind Spinal Muscular Atrophy.
Read Case Study
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Gilead
Has Awards

Paintings of Hope

Using AI to help change legislation for breast cancer patients in Spain
Read Case Study
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Health Insights

WPP Beach 16 9
Insight

Trends Report: Key Takeaways for Pharma from Cannes 2025

Cannes Lions 2025 moved beyond traditional functional messaging to embrace bold creativity and human (patient focused) approaches.
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Insight

ASCO 2025

Groundbreaking science, China's innovation, and the urgent need for collaborative, patient-centric cancer care.
Read Article
Executive Orders
Insight

New Executive Orders signal major shake-up in drug pricing and market access

New EOs Tackle Drug Prices & 'Pill Penalty', Driving Transparency & Reshaping Pharma Market Access Strategies
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Insight

Health Futures 2025

VML Reveals the "Brand Paradox" Shaping the Future of Health in 2025
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Health News

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In The Press

The Power of Four

VML Health has been ranked number 4 in the top 100 healthcare marketing companies list by MM+M
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Nick Bartlett Claire Gillis
In The Press

VML Health appoints Nick Bartlett as chief executive officer of EU Hub

Bartlett brings 20+ years of experience leading high-performing teams and driving innovation in healthcare communications.
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VML on Creativity Mel Routhier
In The Press

Redefining Creativity in Health

In the latest VML on Creativity podcast, VML Health’s CCO, Mel Routhier, reveals how her teams are redefining health creativity despite strict regulations.
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Our Leadership