Roger studied micro and molecular biology in Greifswald. After working in molecular biological research, he moved into healthcare communications in 1990. He started his professional career at Ogilvy Health, then moved to the Omnicom Group before joining VMLY&Rx (formally known as Sudler) in 1997. He has been CEO VMLY&Rx since 1999 and CEO of the WPP Health Practice in Germany since 2017. Roger has extensive experience with national and international clients across all disease areas and has led teams to win over 18 Compriz Gold Awards and 3 GWA Effies.
Roger is a regular spokesperson for German Association of Communications Agencies and a member of the advisory board of 18 Comprix - the largest German-language creative awards for healthcare communications.